The competitiveness of pharmaceutical industry in Saudi Arabia

The competitiveness of pharmaceutical industry in Saudi Arabia The aim of this paper is to describe and analyze the competitiveness of the pharmaceutical industry in Saudi Arabia, what new companies need to consider before entering this market and evaluation of such investment. I will discuss the boundaries of this industry under à ¢Ã¢â€š ¬Ã‚ ¦ I will briefly highlight competitiveness of the Pharmaceutical industry at the global level. Boundaries of the industry: The scope of this analysis is the pharmaceutical industry where Key Products are human drugs excluding veterinary drugs, medical devices and diagnostics. Key players in the market are pharmaceutical companies, hospitals, distribution agents, chain pharmacies and patients support groups. As Porter identifies an industry as the group of firms producing products that are close substitutes for each other (Porter, 1980, p. 5), I will take the perspective of the pharmaceutical companies. The geographic scope of this paper is the Kingdom of Saudi Arabia. However, large hospitals and institutions have access to medications through international brokers (Business Monitor International, 2010) making the market open to international competition. Many pharmaceutical companies in the Saudi Market are international companies (IMS Health, 2010). Six out of the top ten pharmaceutical companies, as measured by their 2009 sales, in the Saudi Market are international companies five of them are American (IMS Health, 2010). This leads to broadening the competition scope to take a global level as will be discussed. Also there is a very high impact of supra-state organizations like FDA and EMEA as Saudi Arabia considers guidelines and warnings issued by them as a reference (Business Monitor International, 2010). For example approval or suspension of a medication by those authorities impacts the business of the drug in the Saudi Market (ibid). So changes at the global level are reflected on the market. Overview on the Saudi Pharmaceutical Market The total market size was around US$ 2.65bn in 2008 and due to the countrys wealth, novel patented drugs and expensive ones are growing in demand (Business Monitor International, 2010). One of the good tools to analyze the external factors affecting or might in the future affect the industry is PESTLE analysis (Armstrong, 2006). It is an acronym for Political, economic competitive, socio-cultural, technological, legal and ethical factors. Looking at the six dimensions, offer a good insight for strategic analysis (ibid). Political Review (Insurance companies and price pressures) Although the middle-east tends to be a politically unstable area, the political system in Saudi Arabia is relatively stable (Business Monitor International, 2010). The political power lies in the hand of the king who faces new challenges including pressures from the United Sates to democratize the system (Shoult, 2006). Yet, with 25% of worlds oil reserves in the country, international powers, including the US, see stability of the kingdom in their favour (Business Monitor International, 2010). Such political stability could represent a motive for international pharmaceutical companies to invest in the kingdom. However political stability alone is not the only factor to consider for investment decisions. Other dimensions in the following analysis will give a more comprehensive view of the industry. Economic Competitive Review With the discovery of oil reserves in Saudi Arabia in 1930s, the country turned into a first-world economy (Shoult, 2006). Saudi Economy is ranked among the top ten most competitive economies (Saudi Arabian General Investment Authority). Saudi Pharmaceutical market is the largest among the Gulf Cooperation Council countries with an estimated double digit annual growth till 2019 (Business Monitor International, 2010). Such a high growth rate should represent an attractive opportunity to foreign pharmaceutical companies especially at times of international slow down. Some companies like JJ consider Saudi Arabia as one for the international emerging markets along with Brazil, Russia, India and China that the company is willing to invest in to expand its business (Al-Abd, 2009). Socio-Cultural Review The Saudi pharmaceutical industry like many other industries is reliant to a great extent on expatriate workers whether as pharmacists or physicians (Shoult, 2006). This increases bargaining power of suppliers to residency visas to pharmaceutical companies as discussed below. The Saudi culture is a very conservative one (ibid). Direct to the patient promotional activities although legal, might be a very risky move especially in certain therapeutic areas like women and men health. That could make the competition between pharmaceutical companies more aggressive at the level of prescribing physicians. More details about this will be discussed under the 5 forces analysis below. From my experience, when it comes to patients support groups; most of them are relatively newly established. Their role, so far, is limited to increasing the awareness about illnesses and trying to minimize the stigma associated with some diseases like psychiatric illnesses and HIV. They dont present a real threat for lobbying or exerting pressures on pharmaceutical companies. So most companies perceive them as an opportunity to increase awareness about illnesses and grow the total market size. Technological review Most of the local Saudi companies dont have the know-how of manufacturing high technological products like bio-technology products and anti-cancer therapy (Business Monitor International, 2010). So the market of those therapeutic areas is almost totally controlled by international companies (ibid). This should represent an opportunity for local companies as the development of such capability could be a differentiating advantage versus all local Saudi incumbents. Yet, developing such capabilities would require a very heavy initial investment (Bogner, Thomas, McGee, 1996). On average, it takes around US$ 700 million to develop a new molecule and then around US$ 400 million for marketing activities (Leask Parker, 2007). One of the characteristics of the pharmaceutical industry is the slowness of diffusion of new technologies, where around 17 years is required for the results of clinical trials to become standard clinical practice (Porter, 1985, p. 406). This may be due to the legal an d ethical issues related to the pharmaceutical industry, which brings us to the last element of PESTLE analysis. Legal and Ethical Factors The pharmaceutical industry is recently under scrutiny like never before (Beller, 2008), especially when it comes to relations with health care professionals. With the Foreign Corrupt Practices Act in the United States and the very aggressive penalties on the giant company Pfizer, $ 2.3 Billion by the FDA (The New York Times, 2009) most of the companies became very conservative. International companies, especially American ones, find themselves forced to follow Health Care Compliance Guidelines. This factor is not affecting local Saudi Companies, where such regulations are not in place (Al-Abd, 2009). For example, it is very common for local Saudi pharmaceutical companies to invite physicians and even purchasers for international trips with their families in a practice that is not controlled or regulated by Saudi Health Authorities (ibid). This PESTLE analysis represents the outline of the playing ground. Competitive force and what is happening inside could be seen by the following 5 forces analysis. Five Forces Analysis As per Porter, the health care industry is very complex, highly customized and, unlike many other industries, consumers have limited information (Porter, 1985). Porter identified five forces that can drive the competition in an industry (Porter, 1980). The following analysis will briefly go through the impact of each force in the Saudi pharmaceutical market. Threat of New Entrant New entrant into an industry exerts pressure on incumbents prices and costs hence represent a risk in eroding their profitability (Porter, 1985). The intensity of new entrants will depend on the ease of entering the market and Porter identifies seven factors that might represent an entry barrier (ibid). I find at least four of them to be applicable in Saudi pharmaceutical market, the relative high investment required to establish a new pharmaceutical company, government policies that raised the cost required for registering new drugs (Al-Abd, 2009), the recent price cuts enforced by Saudi Ministry of Health (Business Monitor International, 2010), incumbency advantage including know-how for manufacturing and unequal access to distribution channels. For example, many hospitals now have regulations that necessitate the removal of a drug from their formularies in order to add a new one (Al-Abd, 2009). This makes doctors face tough decision upon requesting new medications. All of these factors are in favor of incumbent companies and might represent entry barriers. On the other hand the low switching cost is an opportunity for new entrants. From my experience, shifting from a medication to an alternative or a generic doesnt cause any switching costs. Pharmaceutical companies in Saudi Arabia are not allowed to make special offers or special discounts (Al-Abd, 2009). They also cant explicitly state the disadvantage of a competitor. Such heavy regulation would minimize the impact of retaliation against a new entrant. The Power of Suppliers In Saudi Arabia, foreign pharmaceutical companies dont have a legal entity as they must work through local Saudi agents (Shoult, 2006). Such agents are responsible for the distribution and act as a supplier of labor. My personal experience is that, it can be a source of competitive advantage to companies as agents access to residence visas depends on many factors including but not limited to their personal network with the governmental officials. Therefore some companies expansion plans might be put on hold due to deficiency in visas required for new workers. The Power of Buyers Key participants of the industry changed recently with the tendency of buyers to collate into central buying centers like NUPCO, a newly established National Unified Procurement Company for Medical Supplies for all Ministry of Health hospitals (NUPCO). The same applies for National-Guard hospitals which decided to issue a unified tender for purchasing drugs (National Guard Health Affairs). The authors experience shows that even private street pharmacies are dominated by chain pharmacies with central purchasing centers. The declared reason behind such moves is usually increasing efficiency (NUPCO) (National Guard Health Affairs). As per Porters five forces for industry analysis, the main reason might be the wish to increase their bargaining power against pharmaceutical companies. The availability of me too products and several generics to non-patent drugs in the Saudi market (IMS Health, 2010) could turn many drugs into a commodity. As several alternatives become available, the bargaining power of purchasers increases (Porter, On Competition, 1985). This in turn could erode companies profitability. Therefore most of the international companies stop promoting their drugs once they lose their patents and shift their focus to new still patent protected drugs (Al-Abd, 2009). The Threat of Substitutes Porter defines a substitute as something that performs the same or a similar function as an industrys product by a different means (Porter, 1985, p. 17). With this definition in mind, a substitute to a pharmaceutical drug could be a surgery or an alternative medicine. Alternative medicine is common in Saudi Arabia to the extent that an official National Centre for Alternative and Complementary Medicine was established in 2008 (Business Monitor International, 2010). Yet, it would be difficult to quantify and measure this market and its impact on the Saudi Pharmaceutical market due to the lack of reliable statistics and the poor control on traditional healers (Al-Rowais, Al-Faris, Mohammad, Al-Rukban, Abdulghani, 2010). As key hospitals can purchase medications through international brokers, this exerts more price pressures on local operating companies. Such international brokers might be considered as a substitute to local pharmaceutical companies. Their impact might lead to forcing the local operating companies to reduce their prices in order to match brokers price which could lead to eroding profitability. Rivalry among Existing Competitors This force analyzes how competitors are jockeying for positions (Porter, 1980, p. 17). It might be the most important force in the Saudi Pharmaceutical Market. The Saudi Pharmaceutical Market is fragmented among 271 companies (IMS Health, 2010). This might be one of the reasons behind the high intensity of competition. The leading company, GLAXOSMITHKLINE has a market share of only 9% followed by Pfizer 8% and then the local company SPIMACO 7% and the rest of the market distributed among the remaining companies. Intensity of rivalry increases in cases of Numerous or equally balanced competitors (Porter, 1980, p. 18). Yet the relative high growth rate in the market (IMS Health, 2010), could retain its attractiveness as possibility of reaching zero sum competition looks remote. Porter considers the competition in the health care system as zero sum (Porter, On Competition, 1985). This might be relevant only to the US market. The Saudi Market is not yet mature given its high growth rates and the under awareness and under diagnosis in many therapeutic areas like HIV and ADHD (Business Monitor International, 2010). It might be a positive sum competition. From the authors experience, pharmaceutical companies in the Saudi Market can be classified into International companies with most of their products patents and local companies producing mostly generics. Some of the International companies like GLAXOSMITHKLINE and Pfizer work in different therapeutic areas and most of their products are patents so their main strategy might be differentiation. There are other international companies that are focused in one segment, therapeutic area, like Lundbeck in central nervous system and Novo Nordisk in Diabetes (IMS Health, 2010). Such companies are mainly utilizing a niche or focusing strategy. Then there are the Saudi companies producing generics and their main strategy could be cost leadership. The existence of many generics, me too products, increases the intensity of competition due to the lack of differentiation (Porter, 1980). Such competition is very clear as many buyers are relying on tenders (Business Monitor International, 2010) rathe r than direct orders to utilize such competition in their favor. Price war among generics companies can be understood with such lack of differentiation. This could be compounded with the high initial investment required as mentioned earlier that might raise the exit barrier making companies more committed to the business. When it comes to competition between international companies and local Saudi companies, economies of scale are in favour of international companies as they produce and sell their products worldwide while local Saudi companies usually dont have access to European or American markets due to concerns on quality standards (Business Monitor International, 2010). Advice to a New Firm Entering the Market For a new firm entering the market, it needs to carefully position itself. Comprehensive understanding of the industry value chain will be important for the company to position itself (Porter, 1985). Industry Value Chain If this new company were a local Saudi one then it should rely on cost leadership. For example, the firm infra structure, like manufacturing facility, should be in a nearby location to the main consumers like the Ministry of Health in order to minimize the shipping costs. IT infrastructure and Human resources all should be designed with cost leadership in mind. Currently most of the local companies purchase their row materials from India in order to reduce their costs. If the new company were an international company, then it would be almost essential to have patent and differentiated new molecule entities. Such patents would enable the new company to avoid a price war with local generics companies and being differentiated could help in positioning its products against existing international companies. A deep and comprehensive understanding of the Saudi Market and Saudi culture is also required. This level of understanding would depend on the new company background and whether it has previous experience in the Saudi Market, or not. For the new company to secure its supply of labor and expatriate staff, they need to develop a strategic partnership with a local Saudi vendor. Conclusion As per Porter, the objective of industry analysis shouldnt be to declare the industry attractive or unattractive (Porter, 1985, p. 5). It should be to understand the drivers of profitability so that more informed decisions could be made (ibid). Future Changes Shift to privatization and private market, shift toward generics. If outsourcing the product from another company, logistics and registration is the barrier. (You need to register the manufacturing facility which requires inspection by the Saudi FDA to the site a process that takes around one year. The registration process of the drugs itself will take around another one year. This will not limit the entry to the market but it slows down the new competition. Saudi Arabia requires local laboratory testing Pay to delay! Tutor Hints: Think about the different levels in the industry value chain, and the fact that the issues of competitiveness at those different levels may be driven by different sets of business environment and industry environment factors. They may also involve different sets of industry players, some of whom may be more extensively integrated across the industry value chain than others, operating different types of business models and competing on different bases and perspectives. Keep the focus firmly at the industry level, and not on individual companies. That said, comments on different companies competing one with another may form part of the analysis and argument. Obviously in choosing an industry and setting some boundaries within which to work, the nature of the industry is one of the factors to consider. Some industries are inherently more international than others. Some markets are more open to international competition than others. Competitiveness: Define success in the competition, how do you score a goal? is it volume, share, profit, brand recognition? include extent, nature, features and character. And in terms of thinking about success, once again it is worth thinking about how this is judged best and from whose perspective in any context. Basic analytical models (eg PESTLE, P5F, SW/OT) may provide a useful starting point or provide a basic overview of an industry My Comments: Outside in PESTLE analysis Under scrutiny like never before. Inside Out Merge and acquisitions Importance of Patents in Pharma About 80% of all pharmaceutical products and about 45% of all processes are patented (Arundel and Kabla, 1998). Overall, patent protection is particularly effective in this industry (Gambardella, 1995), playing an important role for preventing imitation (Levin et al., 1987). Typically, patenting occurs when new chemical and potentially useful compounds are synthesized, applications for them are identified, and manufacturing processes are developed. (Sternitzke, 2010) Relationship between high innovative propensity and sustained superior profitability in pharmaceutical industry in the US is confirmed (ROBERTS, 1999) Advertising promotion in Pharma decreases price elasticity which means, the heavier the promotional activities, the higher the prices. (Rizzo, 1999) Abstract This paper uses data on the majority of name-brand antihypertensive drugs marketed in the US during 1988-93 to test the hypothesis that advertising decreases the price elasticity of demand in the pharmaceutical industry. This is the first study to directly estimate the effects of drug product promotion on the price elasticity of demand in this industry. We find strong evidence of an advertising effect. In particular, detailing efforts (the salient means for product promotion in this industry) systematically lower price sensitivity. Given the inverse relationship between elasticity of demand and price, it is likely that consumers pay higher prices as a result of the advertising that occurs in this industry. Our findings are thus consistent with Hurwitz and Caves, who find evidence that advertising inhibits entry into this market but in contrast to earlier research that found no anticompetitive effect. Advertising and Competition in the Ethical Pharmaceutical Industry: The Case of Antihypertensive Drugs Comment on referencing: For chapters of edited books the required elements for a reference are: Chapter author(s) surname(s) and initials. Year of chapter. Title of chapter followed by In: Book editor(s) initials and surnames with ed. or eds. after the last name. Year of book. Title of book. Place of publication: Publisher. Chapter number or first and last page numbers followed by full-stop. Smith, J., 1975. A source of information. In W. Jones, ed. One hundred and one ways to find information about health. Oxford: Oxford University Press. Ch. 2. Samson,C., 1970. Problems of information studies in history. In S. Stone, ed. Humanities information research. Sheffield: CRUS, 1980, pp. 44-68.

Macbeth Essay :: essays research papers

Macbeth Macbeth is a play written by William Shakespeare in the 1600th Century, when England was under the rule of King James. Shakespeare was born and lived in Stafford upon Avon. Macbeth was one of his famous works, and it is about a man, Macbeth who kills the king, so he can rule England. The plot is complicated and the play develops a character profile of Macbeth showing how his mind and morals change and develop. The play can be analysed from three different perspectives: Prose, Theatre, and Poetry and I will, in all three. I will however only analyse two sections. Act One Scene Seven, and Act Five Scene Five Over View Alone after dinner, Macbeth has the first opportunity to think about the murder of his king. At first this was only a dream, but now it is a real moral problem for him. He knows that the crime must be punished; divine justice in a â€Å"life to come† does not worry him so mush as judgement in this earthly life. Then he considers the duties he owes to Duncan as his kinsman, of a subject to his king, and a host to his guest. Finally he thinks of the character of Duncan, a king of almost divine excellence. Macbeth has a vision of the heavenly powers horrified by this murder; he sees Pity personified as a â€Å"naked new born babe† which is nevertheless â€Å"striding the blast† while â€Å"heaven’s cherubin† are mounted on the winds. The speech builds to a mighty climax then suddenly the power is lost, when Macbeth turns to his own wretched motive for committing such a crime. He can find nothing except Vaulting Ambition. His mind is made up, and tells his wife â€Å"We will proceed no further in this business†. He is not prepared for her rage and abuse. She calls him a coward, insults his virility and declares that she would rather have murdered her child while it was feeding at her breast rather than break such a promise as Macbeth has done. Defeated Macbeth agrees to murder his king. Act One Scene Seven This is the first main soliloquy. It is also the longest. At a glance one notices that most of the ideas are repeated, accented, reinstated. This is because Shakespeare has realised that in theatre the audience will generally only pick up about half of what is said. This section is where Macbeth is pondering over whether or not to kill King Duncan.

A Type Of Motivation Education Essay

Intrinsic and extrinsic are a type of motive that can be used at work, in life and in school. Ones behaviour and age are some other factors, to understanding the usage of intrinsic and extrinsic motive. This paper will explicate what intrinsic and extrinsic is, how it is used, advantages and disadvantages and which is most benefitting amid the young persons in school. Among the pupils and the theories it will demo intrinsic vs. extrinsic and the motivational tools developed to assist kids accomplish. In the book, â€Å" Development of Acheivement Motivation, † by ( Wigfield, 2002 ) provinces there are three inquiries that you must inquire to find a individuals ‘ motivational head set is ; â€Å" Can I make the activity? Do I desire to make the undertaking and why? What do I need to win at this activity? † The two motivational tools are intrinsic and extrinsic. † ( p16 ) .What is intrinsic? Intrinsic is the hankering to take part in behaviours for no ground, but sheer satisfaction, pleasance, challenge or wonder ( Lepper, 2005 ) . How is this motive tool used among young person is school? Several teachers have used this method in concentrating on the challenge and conceptual thought. In Development of Acheivement Motivation ( Wigfield, 2002 ) states â€Å" This is where the teacher motivates the pupils ‘ challenges, the conceptual and analytical thought. It helps to advance the pupil by furthering greater feeling of competency and insulating the skill portion because the more challenging of the work would ensue in evident advancements of understanding † , ( p312 ) . Suppressing the challenge constructs should besides in engender positive emotions such as pride and fulfilment ( Wigfield, 2002 ) . These feelings of pride and competency should in bend, prompt intrinsic involvement amusement. Many surveies are done with in school to demo the development among the motivational tools. In mention to Intrinsic and Extrinsic Motivational Orientations in the Classroom: Age Differences and Acedimic Correlates, questionnaire surveies support the premise that pupils enjoy work that is disputing, conceptual and framed around large thoughts, instead than an stray accomplishment. Surveies have besides shown that age factors do impact a pupil ‘s motivational head set. Many kids may take part in academic undertakings both because it involvements them and because it will delight their instructor or assist those to gain a good class ( Lepper, 2005 ) . Many instructors use activities to find the response of the pupil. Is at that place a focal point, understanding and enjoyment of the activity or are the pupils missing and looking for a ground to finish the activity. A kid ‘s behavior depending on the age is besides factor in, in finding if intrinsic will work on a pupil. For illustration a kid in simple school in 2nd class between 7 and 8 old ages of age is funny and eager to larn. There is an enjoyment of larning more and acquiring better at an activity. Now take a pupil in 8th grader between 13 and 14 old ages of age, where things are more feverish it is more of what will I acquire if I do good on this activity. To acquire a good class for ego is non every bit of import to acquire a good class because for every â€Å" A † you get is $ 10.00. In many school intrinsic is used among younger pupil because at this point is where their funny about everything and inquire why a batch more. Older pupils are harder to utilize intrinsic motive, because of the deficiency of self-gain and clip restraints. In simple schools and kid with larning disablements intrinsic motive is used more often. It is easier to develop a kid into a stronger reader, better speller and a faster math pupil, by disputing them in different activities. Because of the kid larning development it is easier to model a kid at a younger age than a kid much older and has developed a learning manner or many more different focal points. In today ‘s society intrinsic is used more frequently at an earlier age. Students have one chief instructor and more custodies on with activities to promote more of intrinsic usage of motive. Teachers try to do the pupil more independent instead dependent, to allow the pupils push for a challenge and desire of the activity over an easy undertaking, and focal point on personal wonder and involvements instead concentrating on delighting the instructor to acquire a good class In mention to a website â€Å" higered.mcgraw-hill.com from a papers Module 15 Behavioral Theory † : Most early research on motive was rooted in the survey of behavioural larning theory, specifically the theory of operant conditioning. Harmonizing to operant conditioning, an person who receives support, a positive effect for a behaviour, would be probably to execute the behaviour once more under similar fortunes, support, in other words, can actuate behaviour ( 267 ) . What is extrinsic? It is â€Å" exterior † to the behaviour and defined as the type of motive as prosecuting in an activity to obtain an result that is distinguishable from the activity itself ( Lepper, 2005 ) . The pupil idea procedure is more of what will be received instead than holding an apprehension of what was learned. In in-between school and high school extrinsic motive is more often used, such as competition, extrinsic motive. For illustration in Module 15 Behavioral Theory: A male child looking up his semester grade point norm illustrates the increased academic competition in in-between school and high school that can take to greater extrinsic motive. The construction and clime of schoolrooms and schools in center and high school may assist explicate the developmental tendency toward extrinsically motivated acquisition ( 268 ) . The Module 15 Behavioral Theory explains that in center and high schools, pupils have multiple instructors, switch categories, and frequently have agendas with academic topics organized into short periods. Teachers in center and high schools have many pupils to learn and be given to utilize more talk and fewer hands-on activities. Middle and high schools besides have stricter academic and behavioural policies than simple schools and stress competition among pupils to a greater extent, as evidenced by award axial rotations, category rankings, and standardized proving for describing command degrees to the provinces every bit good as for college admittances ( Module 15 Behavioral Theory ) . In ( Module 15 Behavioral Theory ) besides explains that therefore striplings in center and high school progressively encounter in: decontextualized acquisition where pupils do non see the relevancy of academic stuff ( p268 ) few chances to do determinations, more regulations and subject, and poorer teacher-student relationships ( p268 ) and ; competition among pupils and more rating of pupil public presentation ( p268 ) All these apprehensions lead pupils to go more extrinsically motivated. Extrinsic incentives can be an of import portion of instructors ‘ motivational patterns when used appropriately. With the agendas of a pupil and instructor, the clip for each period and the sum of pupils in each period reflects on how the instructors teach. In today ‘s society with all the clip restraints and the school course of study instructors do non hold the clip to be more of a 1 on one. Teachers tend to give a batch of talks ; there may besides be a batch of reading stuffs, quizzes and trials and a batch of taking notes. To acquire a pupil involved instead than fall behind instructor have competitions. Analyzing Motivational Strategies – What Makes Your Students Care? ( Shindler, 2008 ) explains the advatages and disadvantages of intrnsic and extrinsic motive as follows: The advantages of intrinsic in self- betterment, increased duty, problem-solving and inquiry-based Learning and are: Promotes intrinsic motive and helps pupils clear up their ain ends and desires and more durable sense of satisfaction ; can make the cause-and-effect between duty and freedom and can increase responsible behaviour ; can advance greater resourcefulness, can advance an accent on procedure and motivational to pupils when they solve the job and make the end and ; allows pupils to see interior beginnings of satisfaction, activities feel inherently meaningful and as though they are â€Å" traveling someplace † psychologically ; as a consequence there is small experience of ennui, and promotes pupil creativeness and sets the phase for communal bonds among pupils † ( 7.2 Gp C ) . The advantages of extrinsic in classs and wagess, inducements, personal congratulations, penalties, dishonoring and menaces, public acknowledgment, phone calls place are: Tangible, familiar, actuating to pupils who value them and similar to pecuniary incentives in that they work as wagess ; Can be utile to specify valued results or procedures and assist clear up the focal point of the attempt ; Feels good, works to do pupil work harder and works in short-run ; Works in the short-run, motivates pupils who are used to that technique and can assist clear up the boundaries in a category ; Can honor behaviour and attempt that may non be rewarded by equals and feels good to recipient and ; Can alarm parents to forms of which they may non hold been cognizant, demonstrates a committedness to the pupil ‘s success and positive calls can hold a deeply positive result † ( 7.2 Gp A ) . The disadvantages of intrinsic in self- betterment, increased duty, problem-solving and inquiry-based Learning and are: Take a batch of clip to excite, and pupils who are used to more outward motive may non swear its worth ; Have to give away power to pupils, and creates more entropy in many results ; Can be mussy, possibly less teacher control of result and requires a great trade of purpose and planning ; Requires the instructor to be cognizant of pupils ‘ demands, requires teacher to be purposeful and skilled at instructional design and schoolroom direction, and teacher can non wholly command other pupils who may sabotage the quality of the environment † ( 7.2 Gp C ) . The disadvantages of extrinsic in classs and wagess, inducements, personal congratulations, penalties, dishonoring and menaces, public acknowledgment, phone calls place are: Shift concentrate off from larning ends, increased degrees of the support may be necessary to keep consequence and can rob pupils of intrinsic beginnings of motive ; Can lose their value over clip if used repeatedly and pupils may anticipate them after a piece ; Can be habit-forming, can cut down pupil ‘s internal venue of control and can be manipulative ; Can advance pupils simply avoiding acquiring caught, does non animate high quality behaviour and can make ill will and bitterness ; Can reenforce preexistent â€Å" rich persons † and â€Å" have-nots, † requires consistence and idea and ; Sends the message that the instructor may non be able to manage the pupil entirely, parents may non be helpful, may be the cause of the job, or be enablers of the job, acts as public shaming and can look a s a mark of failing † ( 7.2 Gp A ) . With old ages of preparation instructors learn how to entree a pupil ‘s motivational satisfaction. As stated by the Gale Group: Teachers can frequently readily identify pupils who demonstrate high or low motive in a certain undertaking. Motivated pupils engage in the undertaking with strength and feeling, whereas unmotivated pupils procrastinate and indicate in other ways that they would instead make something else ( Kaplan ) . Intrinsic and Extrinsic Motivation ( Kaplan, 2003 ) provinces: These differences exemplify the quantitative dimension of motive, runing from high to low. Teachers can frequently besides place extremely motivated pupils who engage in undertakings in different ways. Some may try to complete the undertaking rapidly, while others may seek more information. Some may prevail, while others may get down enthusiastically but give-up when they encounter trouble ( Kaplan ) . These differences reflect the qualitative dimension of motive. The differentiation between intrinsic and extrinsic motive has been one of the of import theoretical conceptualisations of qualitative differences in battle ( Kaplan ) . Depending on the grave degree, age, and behaviour of the pupil will find if motivational tool is profiting the pupil. Over premise is non an easy determination to do. Studies, trials and studies must been done to find a solid reply. From the information that has been gathered, explains that intrinsic is much more good in simple school and extrinsic in center and high school. There are two types of motive that has been used by instructors, in the work force and in mundane life to better the motive of their pupils, workers and ego. Which type of motivational tool that works depends on the individual. Understanding the difference between intrinsic and extrinsic can find which will work on an single young person in school. After researching the two types of motive, intrinsic is for 1 ‘s personal self-gain and enjoyment and pupil expression at the involvement of it, while extrinsic is to cognize what outside beginning can be used as personal self-gain for accomplishment and pupils are looking more at the result. A pupil ‘s age, agenda and behaviour determines the usage of intrinsic and extrinsic motivational tools throughout the school old ages.

Critique Love and Cinderella - 1268 Words

W131 8 October 2013 Critique of â€Å"Cinderella: Not So Morally Superior† Elisabeth Panttaja, teacher at Tufts University, analyzes the true morality of Grimm’s well known fairytale, â€Å"Cinderella†, in her critique, â€Å"Cinderella: Not So Morally Superior.† Cinderella is usually characterized as an innocent and â€Å"motherless† girl who is trying to find true love, such as Disney’s version of â€Å"Cinderella†. However, Panttaja claims that Cinderella is not motherless and Cinderella is trying to gain power by using magic instead of finding true love (Panttaja 289). Panttaja’s validity throughout her article is at best when describing how Cinderella actually has a power thirsty and magical mother, but her legitimacy begins to lack through her analysis†¦show more content†¦Panttaja shows how the mother’s magic changed the way Cinderella looked so she was able to go to the ball and meet the prince, ultimately leading to marriag e (Panttaja 288). The mother’s magic is not just for Cinderella’s day to day issues. The magic focuses on one goal which is obtaining a powerful position for Cinderella (Panttaja 287). Panttaja points out a pattern with the text, which shows that Cinderella’s mother’s magic fights against all the forces that challenge Cinderella’s power, such as getting rid of her evil stepsisters or setting her up with the prince (Panttaja 287). These examples are shown when her mother provides her with clothes, or in the end when the mother takes revenge on the stepsisters and, â€Å"†¦punished them with blindness† (Grimm 633). Another way that Cinderella’s mom uses magic to help Cinderella is when her mother assists Cinderella with all of the chores she has to complete before going to the ball (Grimm 630). The pattern of the type of chores that were completed show that the mother is trying to help Cinderella be ready in time to go to the vario us balls in order to meet the prince. 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